LucidMedia Launches Auditing Service
Lucid Media, of Reston, VA, announced a free tool for advertisers today. To quote the press release, here is what this tool service does:
The new service from LucidMedia lets agencies audit campaigns using 14,000 contextual categories in both English and Spanish, filter for objectionable content, and even classify media by type including blogs, enthusiast sites, and social networks. Agencies can now take control of their campaigns and deliver on the promise of brand stewardship inherent in their relationships with advertisers.
- See the press release here.
- See the Lucid Media site here.
